Whey Permeate Market : Worldwide Industry Analysis and Opportunities Explored 2028 | American Dairy Products Institute, Lactalis Ingredients,Sloan Valley Dairies Ltd
Whey permeate is a product from which protein ingredient and other solids from milk are removed. Whey permeate is also known as the high lactose dairy product solids. Whey permeates consists of a lot of lactose content, a minimum of approx. of 80 per cent. The whey permeate is loved by consumers, owing to its pleasant flavor and sweet taste. The whey permeate is sweeter than the sweet whey available in the market, due to which the demand for whey permeate is increasing from the confectionary industry across the globe.
The whey permeate is a GRAS approved product because of which it is considered safe and suitable for both feed and food applications. Whey permeate has a sweet dairy flavor due to which many manufacturers are considering whey permeate as an ideal ingredient for chocolate and confectionery application. The whey permeate is considered as a cost-saving ingredient as it can be easily replaced with other more expensive ingredients such as whey powder and pure lactose among others.
The growing number of people aged between 16-28 years in APAC and Latin America countries, coupled with their ever-changing food habits, can be cited as the primary driver for the whey permeate market in these regions. The growing competition among various confectionery segment is forcing manufacturers to focus on product innovation and better marketing activities. Furthermore, confectionery products also serve as the best available alternative to chocolates and biscuits.
The designing of confectionery products are done in such a manner so as to make them attractive to people of all ages. Hence whey permeate is the ideal ingredient to be used in any confectionary product owing to its sweet taste and smooth texture. With further increase in the young population, the demand for the confectionary product is expected to increase significantly, resulting in high demand for whey permeate over the forecast period.